“Sheez, give the woman a break,” is what I want to say about
all the hype over CNBC’s recent interview with Annette Alvarez-Peters,
Costco's lead wine buyer. CNBC's Carl Quintanilla, asked Alvarez-Peters if she
felt wine perhaps was more special than toilet paper or tin foil. Alvarez-Peters’
conclusion, "People can look at it that way. But at the end of the day,
it's a beverage.” This 17 word response has many wine lovers seething and
others like me looking inward asking; “How special is wine to me?” On my recent
trip to Costco, I spied a bottle of Kirkland Sonoma Chardonnay. Curiosity was
piqued and I decided to give the Costco private label brand a try.
Tropical aromas mixed with green apple. Semi-sweet flavors
of mango and peach with a creamy mouthfeel and a toasty oak finish. Although it
was a tad on the sweet side, I have to admit, I didn’t hate it. For $9.99 I
would probably buy this one again but wouldn’t serve at a dinner party. This
would be more of an everyday wine to enjoy in the summer heat.
You can pick up a little trivia info in the article linked
above. For example, did you know Costco’s Wine Leader sets the prices on wines
and those prices help determine the market value of that wine for other
retailers? And did you know, Costco is the largest American importer of French
wines with some pretty well known labels like Château Mouton Rothshild and Château Pétrus? Not too
shabby, huh.
So how do I feel about Alvarez-Peters’ saying wine is no
more important than toilet paper? Well I can say both are pretty important to
me but on very different levels.
A recent trip to Georgia wineries with my in-laws
proved to me how much I want to share wine with others. My husband and I took
them to two of the best wineries in the area. Upon arrival at the first winery
they did not want to partake in the tastings (after I had been touting this
winery for the past 10 days). At the second winery my husband I thought it
would be a great way to wind down their visit with a bottle while overlooking
the mountains on the back deck. Again, the in-laws did not want to partake.
At that point, I was offended and a tad miffed. Ok, not just
a tad, I was pissed and it showed. Wine is a big part of my life, I hate to
admit this but it defines me. Now that I have access to these great wineries I
want to share them with others. However, on that day I realized sometimes we
have to step back and take stock in people we are with and come to the sad
conclusion that to some, wine really is just
a beverage. Sigh
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